What does personalization mean to you? How do you create personalized experiences? Do members react to personalization?
For membership associations and nonprofits, personalized digital experiences present an opportunity to engage with audiences like never before. Industry data confirms the benefits of investing in personalization, but what tools are currently available for organizations to leverage and what roles are needed internally to begin this journey?
Join Chris Jorgenson and Jason Currier for an overview on how personalization will impact your association or nonprofit and what steps you should take to begin creating a personalization strategy."
