The major overarching focus of the Adobe MAX 2014 conference, from my perspective, has been about how to bridge the different worlds that exist in technology today. Yesterday’s keynote focused on new Adobe app releases (Adobe Photoshop Sketch, Illustrator Draw, and Adobe Shape, to name three) and how to bridge the physical and digital worlds in terms of creativity. I wrote a blog post yesterday that touched on a couple of those topics. The demos from that keynote were quite impressive, and these new apps will, without a doubt, provide artists with more freedom to create and work from anywhere, on any device, at any time.

With thousands of interested eyes focused on your online presence it is very important that these end-users are not disappointed during any online interaction with your site. This is accomplished by undertaking a thorough review/quality assurance process to detect any issues before a visitor does.

If you’ve decided to redesign your website, you may be tempted to jump right into compositions and get that new design launched. Not so fast. Throughout the redesign process, there are several steps along the way where you should leverage user experience testing to ensure the redesign is effective and meets its stated goals.

As we continue to gravitate towards a mobile focused culture, web site design companies are more encouraged to focus on creating a mobile-friendly experience for their site users. Many people still wonder why you need a responsive website and why mobile first responsive design is such a growing trend but there are several reasons to leverage it in web design.