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2014 will forever be remembered as the year eCommerce sales growth overtook retail sales growth in the United States. More and more people are comfortable purchasing items online and they’re doing so more often than ever before. If you’re in the business of eCommerce get ahead of the changing landscape and resolve to improve your online conversions in 2015 with a few key optimizations.


In this age of video search engines, social platforms, and streaming media players video has become the medium of choice. Consumers with exceedingly short attention spans are clammoring to access the overwhelming amount of video content that is produced on the web every day.


Mobile is becoming an increasingly important driver of growth in ecommerce. Currently, the mobile commerce market size is estimated at 40 billion USD. Mobile visits account for one-third of the traffic on top ecommerce sites. Retail outlets are also getting more and more visitors who do their research using mobile before visiting or during shopping.


With the number of mobile devices connecting to the internet rising everyday it is only a matter of time before more than half of the internet’s traffic will be coming from mobile devices. By the time that happens there will be hundreds of new devices and software being used to access and interact with websites like yours.


When preparing to integrate your organization's website with an association management system (AMS), you might feel overwhelmed by the prospect of the endeavor and not know quite where to start. This is natural, but with a little planning and due diligence you will have a successful integration and a more user-friendly experience for your members and your staff.


When it comes to redesigning your website in this day and age, you simply must take the mobile user experience into account if you want your web presence to be successful. People no longer rely on using a desktop computer to browse the web. Now they can just whip out their smartphone and visit a site at a moment's notice.


If you’ve decided to redesign your website, you may be tempted to jump right into compositions and get that new design launched. Not so fast. Throughout the redesign process, there are several steps along the way where you should leverage user experience testing to ensure the redesign is effective and meets its stated goals.


When considering mobile options for your website, there are a lot of ways you can choose to go. Graceful degradation web design is one strategy you may be considering to make your website usable on mobile devices. In this blog post, we’ll take a look at the impact of choosing graceful degradation for your website’s mobile design and when you should choose a different design tactic.