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Defining Trackable Metrics for Membership Associations OnlineMembership driven associations need to make sure they establish metrics to ensure a successful online effort during the entire life span of a web property after its launch.

 

Drupal 8 PublicationsIf your organization creates a publication, you’re probably already offering content online or at least seriously evaluating what it takes to get there. For most magazines, newspapers, and other publications, a simple online image of the printed version just won’t cut it.

How to Determine the Right RFP Process for Your CompanyIt’s very common practice to send out RFPs when your organization is looking to make the next evolutionary leap in web technology. But is it really best to send out an RFP to the world?

Digital Publishing Solution image.This past week Unleashed Technologies had the opportunity to join Adobe in their New York City office for a two day event revolving around the enterprise value of Adobe’s Digital Publishing Solution (DPS). For two days we focused on DPS and learned the ins-and-outs of the new software from several of Adobe’s top engineers.

Drupal publication image.Drupal is a web content management system (CMS) that configures your website files to its database(s) and wraps everything together within a theme for endusers to access. While numerous CMSs can be used Drupal is, as of the writing of this post, the third most popular option behind WordPress and Joomla! with a 5% market share.


Today’s best websites are robust and responsive environments that empower end-users to fulfill their needs easier and more quickly than ever before. Nonprofit publications can harness the power of content management systems (CMSs) to get their content online and in the hands of interested readers worldwide.


If your organization is like most, you have a to do list as long as your arm, but nowhere near enough people or resources to accomplish everything. Your website can either be a source of stress – requiring manual effort to sync data and complete work flows – or it can be an asset – automating membership updates and donation information and helping you to advance your mission on a broad scale.


If you have a publication, you’re probably already offering content online or at least seriously evaluating what it takes to get there. For most magazines, newspapers, and other publications, a simple online image of the printed version just won’t cut it...


Recently I stumbled upon an article written for the Association Media and Publishing by Lynn Riley called, "Tips for Writing a Magazine Redesign RFP". In her article, Ms. Riley gave some great tips on how to enter into a fruitful relationship with a design firm to yield the best results from the start for a redesign of a print publication. It struck me how closely the graphics and print art world aligns with the world of web and how the tips she offered could be easily transformed into tips for how to choose the web firm that is a good fit for your organization's online magazine as well.

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It's too early to say, but the way things are heading I'd say a resounding yes. E-readers and tablets can grab new issues of magazines and charge accounts with little involvement from a user. They just turn on their device and presto! A new issue of The New Yorker is downloaded instantly without even raising a finger. It's a win-win situation for both publishers and readers. There is less overhead for the publishers, and the readers get the magazine they want on the day of publication. No longer waiting for deliveries, no longer tipping pesky paperboys. This is the wave of the future.