Nonprofits | Unleashed Technologies
Loading...

Defining Trackable Metrics for Membership Associations OnlineMembership driven associations need to make sure they establish metrics to ensure a successful online effort during the entire life span of a web property after its launch.

 

ASAE Annual MeetingUnleashed Technologies recently joined over 4,700 participants at the 2016 ASAE Annual Meeting & Exposition in Salt Lake City. For our firm’s second appearance participating as an exhibitor, we decided to offer attendees insight into how association professionals view their organization’s digital landscape by completing a brief survey at our booth.

AM&P Annual Meeting in DCAt Unleashed Technologies, we couldn’t think of a better idea than bringing clarity to the publishers of AM&P about their industries’ online landscape while simultaneously helping to battle childhood with donations to The Literacy Lab.

How to Determine the Right RFP Process for Your CompanyIt’s very common practice to send out RFPs when your organization is looking to make the next evolutionary leap in web technology. But is it really best to send out an RFP to the world?

Creative Unleashed super heroes.At the 2015 ASAE Technology Conference & Expo, Unleashed Technologies and Bates Creative gathered information from over 86 association executives about their organization’s websites. Participating executives completed a brief, multiple choice survey that provided our team with candid feedback on a number of topics. We then compiled this data into an infographic to visually illustrate where trends appeared and what the group as a whole is considering in 2016.

Nonprofit landing page impact image.The landing page of your nonprofit organization (NPO)'s website is the most frequently visited page of your website. The landing page's layout, and the strategy behind it, is an important component of your website and organization's success.

Nonprofit website screens.Does your nonprofit organization’s (NPO) website inspire confidence in your organization and does it support your mission? It needs to. Many NPOs struggle with drawing visitors to their site and capitalizing (monetarily or otherwise) on that traffic. If your organization’s website has fallen behind expectations then a review of the site may be necessary.

Many nonprofit organizations' websites struggle to keep up with their online conversion goals at various times throughout a calendar year. They may only receive substantial amounts of traffic at a specific time of year or they may only convert regularly after a large PR campaign.


Because Drupal is an open source technology it is a great choice for many NPOs looking to revamp their web presence on a budget. Drupal is an open source web framework that can be managed by non-technical users. It becomes endlessly expandable once an experienced web developer gets “under the hood”. If you'e chosen Drupal for your non-profit organization's website, you might be wondering where to start. Let's start at the beginning.


Conversions are an integral benchmark to define and monitor because they are the reason your website exists. Conversions and conversion rates mean different things to different Administrators but they can be broadly defined as website visitors taking a specific action that is desired.