Magento | Unleashed Technologies
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Cyber Monday blog post image.With the holiday shopping season’s biggest day, Cyber Monday, less than a month away, it's time for eCommerce stores to review their configurations and make a few key optimizations to benefit from this busy time of year.

When choosing a software to develop your eCommerce store the options can seem overwhelming and daunting at first. Some options are hosted by the provider, and others must be hosted on your own hardware, and their costs range from free to hundreds of dollars a month. Our preference continues to be Magento for its robust features and functionality that empower any business to grow their online revenue.


The internet is the world’s largest retail space and it is instantly accessible from the comfort of your own home. This convenience is possible because today’s eCommerce stores are powered by dynamic and detailed content management systems (CMSs) that categorize, itemize, and price every product available for purchase. eCommerce CMSs make a store’s inventory accessible and searchable by anyone through a web browser which opens up a new avenue for interested customers, and their dollars, to swing by.

Shameless self-promotion: I will be on the PHP Roundtable podcast February 22nd!  The show will cover GitHub, contributing to open source, and other related topics.  You can watch live or view the post-show recording on YouTube. 

Anyway, here’s this week’s roundup:


2014 will forever be remembered as the year eCommerce sales growth overtook retail sales growth in the United States. More and more people are comfortable purchasing items online and they’re doing so more often than ever before. If you’re in the business of eCommerce get ahead of the changing landscape and resolve to improve your online conversions in 2015 with a few key optimizations.


Colin O’Dell is a Lead Web Developer with Unleashed Technologies and has been with us since 2008. Colin has been developing websites since high school and he is a Magento Certified Developer. He recently sat down with us to discuss topics ranging from the Apple II-e to Symfony2.