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If your organization creates a publication, you’re probably already offering content online or at least seriously evaluating what it takes to get there. For most magazines, newspapers, and other publications, a simple online image of the printed version just won’t cut it. There is no way to engage members, encourage new subscriptions or manage the content.

A versatile solution that helps you bring your publication to life online is critical to drive subscriptions and improve your readers’ experience. Drupal 8 should be considered when choosing a CMS for an online magazine, newspaper, or other publication. Publications are increasingly turning to it as their web platform of choice and are gaining many benefits, including the following:

Usability

Drupal 8 is an incredibly flexible platform with a keen focus on usability. It can be integrated into a wide range of third-party applications, including an XML importer that converts InDesign into HTML for the web. Drupal 8 can also accommodate endless layouts and content types, so the sky is the limit for how you can customize the online experience for your readers. Drupal 8 offers:

  • Customizable and advanced workflow options
  • Completely responsive design from the front end to the back end allowing for authorship anywhere
  • Powerful customizations turning guidelines into structures when needed
  • A focus on reusability and a block structure that provides an experience unmatched in the modern web landscape

Tools & Integrations

Drupal is known for its advanced capabilities in integrations and the manipulation of data to create a single repository. This is exemplified in:

  • Native support for integrations leveraging 4 web services included right out of the box; RESTful web services, Serialization, Hypertext Application Language (HAL), and HHTP Basic Authentication
  • API-first publishing. Structured content can now be accessed via API’s and is a powerful component leveraging JSON or XML. Great for integrations with CRMs, AEM Mobile (previously Adobe DPS, and other supporting systems)
  • Performance and Scalability. Advanced caching and an architecture that supports decoupling creates intense and interactive experiences served at the speed that your visitors expect
  • Support for 100 languages with four core modules specifically centered around language translation and support

The Drupal Community

Organizations all over the world are taking advantage of one of the largest development communities in the world. The Drupal community currently consists of over 1,000,000 developers, designers, trainers, strategists, and much more working towards the dream of an open web. The net benefits of that community are:

  • Access to enterprise level modules at no cost to the organization
  • A tremendous knowledge base in times of need
  • Flexibility in vendor selection and future options with a Drupal architecture

Conclusion

Drupal has had tremendous impact on the publishing world by creating entire networks of content creators globally. Its ability for taking in data and making it available on a technical and consumer level has made it the heartbeat for some of the most successful organizations in the world.

Capabilities of batch important content from supporting publishing software (such as Adobe InDesign) and the ability to filter that content through the website and other channels such as Web app experiences and mobile applications focused around publishing has streamlined workflows, reduced management, and helped organizations get critical data to market faster. If you would like to learn more about Drupal 8 and how it can help your organization, we are happy to answer any questions you might have.