I wanted to put up a blog post for everyone that's made the investment  into a new corporate website and isn't sure if it's producing the ROI they expected on purchase. The first rule of thumb to remember is a website much like a web application, is never done. It continues to grow and evolve as your business changes or you get additional feedback from your client base. The purpose of any website (especially in the small to mid sized businesses) is to usually automate resource sharing with clients and convert new visitors to clients.

During our last team meeting one of our developers ran into this simple checklist for companies and web firms rolling out new projects. The tool is simply designed to provide you with a comprehensive check list of items that any small business needs before launching their new web presence.

Very often the biggest hurdle in making the plunge into creating an effective web presence is the evaluation of how important it truly is. Many people view a website as a brochure center to let people gather contact information and explain services.

I see it all to often. A new project starts (of any size) and everyone is fired up. The staff is excited, the clients are thrilled to get a new web presence that accurately portrays their business, and everyone is looking towards the future of making the web a central point for terrific ROI. Then it happens...

The designs are approved, functionality is completed, everything is done except for the content....

On Wednesday, June 9th, 2010, it was publicly announced that Unleashed Technologies, LLC would be the strategic partner for Automated Graphics Systems (AGS) located out of White Plains, MD for co-location, web hosting, and web management. The strategic partnership came about after a synergistic relationship was found between the two organizations.

The most often heard question when talking to potential clients about new website development is; Is it something we can manage ourselves? My immediate answer to this question is yes but the reality is without a dedicated resource or someone tasked with the direct success of the online web presence it's going to be difficult to generate the results that a company would want.

While there are always exceptions to the rule most companies look to reach any of these three primary objectives:

Unleashed Technologies, LLC is excited to welcome the newest addition to our team Ben Guarino. Ben Guarino comes to Unleashed Technologies as a web designer with over 10 years experience in providing clients with commercial website focused on unique design and business driven goals. Ben has a rich portfolio of creative website spanning across the music and entertainment industries.

After a series of discussions, Ben fits perfectly into our team and shares the Unleashed Technologies passion for quality work we produce for our clients. Ben's incredible talent set includes:

Over the course of the past decade many different content management systems have come, stayed, and gone. Even today we see hundreds of players competing within the U.S. market using different models in order to capture niche verticals. As software continually expands it also becomes commoditized and features once considered to be "amazing" are par for the course.