A High Performance Website

Client: Shunra

Shunra is the industry-recognized leader in APE (Application Performance Engineering), offering over a decade of experience with some of the most complex and sophisticated networks in the world. Customers include WalMart, McDonalds, Bank of America, Apple Computer, Cisco, Verizon, FedEx, GE, Walt Disney, Best Buy, eBay, Siemens, Motorola, Marriott, Merrill Lynch, AT&T, ADP, ING Direct, Citibank, Thomson Reuters, Master Card, IBM, Boeing, HP, Pfizer, Boeing, Intel and the Federal Reserve Bank.

Challenge: 

Shunra Software Ltd is an industry leader in the WAN emulation and application performance engineering (APE) marketplace. As a company driven by a very technical product, they needed a way to leverage web technologies to more effectively communicate their company's message to the Fortune 2000. Previous efforts to create a high impact and information driven website that was deployed with enterprise technology had met with average results. Shunra had several unique challenges they shared with Unleashed Technologies:

  • Shunra Needed an Enterprise Content Management Platform
  • They had an Aggressive Time Table for "Phase I" Deployment
  • Integration for "Best of Breed" Systems was a Must
  • A Powerful and Intuitive Design was Required for Message Delivery
  • Web Best Practices and Professional Standards were Needed

Unleashed Technologies was tasked with delivering an enterprise deployment of a company website on a very short timeline. Unleashed leveraged its expertise in content management, enterprise resource planning, and commercial web deployments.

Solution: 

Unleashed Technologies, LLC found that a production deployment of Drupal was the answer for satisfying the current and future needs of Shunra Software Ltd. The deployment and recommendation of Drupal satisfied the needs of Shunra on multiple fronts. These fronts included:

Design

A powerful and intuitive design was created that helped to deliver content in several different forms. These forms of content included white papers, case studies, streaming video, podcasts, blog posts, RSS feeds, and traditional online content. The design needed the flexibility to accommodate large amounts of information and pages while providing a very substantial impact to the visitor.

By utilizing an advanced and well thought out wireframed structure, Unleashed Technologies was able to create a design that allowed for dynamically adaptable content which provided a substantial impact to the visitor. Utilizing the wireframe structure, compositions were created to clearly help Shunra understand how content would be delivered throughout unique sections of the website.

Content areas and information were data driven, allowing for a flexible tool that empowered a fast moving marketing team to change content areas with new "blocks" of information without degrading design elements.

Enterprise Resource Planning (ERP)

Shunra had several systems, technologies, and information vessels that needed to be seamlessly accessed from the primary web presence. These systems included advanced form technologies for tracking, customer relationship systems, internal software platforms, and content aggregation from external informational sites.

Leveraging our experience, we were able to create a seamless environment that inter-connected with these systems solving complex logistic issues. This was done without creating extra steps for the visitor in utilizing downloads for software, white papers, streaming media, and online demos.

Flexibility

By utilizing Drupal and separating functions between standard modules, custom modules, and content types we were able to create a long term sustainable website for the Shunra marketing team. Custom content types allowed for the power of Drupal's social/web engagement platform to be fully utilized while ensuring professional structure in sections weren't compromised from a readability perspective.

Utilizing the best practices of Drupal, Shunra now had the ability to continue growing it's robust information catalog with confidence in its easy presentation through the flexible content platform (CMS).

Scalability and Performance

Shunra, as an application performance engineering (APE) company, had a mission to ensure that the new website would be able to perform under rigorous conditions. Unleashed Technologies leveraged its experience in building high transactional Drupal websites to deploy key software techniques for increased performance under all conditions.

These key enhancements to the Drupal platform drastically reduced the need for additional hardware resources; saving Shunra money and keeping in line with its core values of application performance for WAN, mobile, cloud, and web.

Results: 

The result is a visually stunning website that will last Shunra Software Ltd for years to come and continue to grow with their dynamic web needs. Shunra, while still on it's journey has deployed:

  • A Premium Commercial Website that's Visually Stunning
  • A Unified Platform for Consistent Messaging
  • Centralized Control for Enterprise Resources
  • Scalable and Flexible Web Platform
  • Successful Delivery of Varying Web Content Types
  • Best Practices and Professional Standards Deployed
  • Increased Exposure to Search Engines Through Technical Excellence
 
 

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Testimonials

"Unleashed Technologies has done a phenomenal job with two different major and ongoing projects.

Director of Marketing, Recruiting Firm

Mike and his team have taken over a web site that was limping along, with an extensive list of problems and a weak design.  They jumped into the task and are rapidly disposing of issues that had...

Laura Perry, Marketing Director
Whiteford | Taylor | Preston