
Early on the week of January 23rd, 2012, Google announced a substantial change to their privacy policy across most of their applications. You can read it here. In a nutshell, Google now makes it very clear that that they will collect your name, address, telephone, IP address, device information, location, browser information, search results, and Gmail messages to associate them with one master account. This new privacy policy is a big step because it allows all of Google's applications to share your information liberally. By doing this, Google will know exactly who you are whenever you use its products.