Unleashed Technologies has had a busy two months rolling out 4 - 5 websites all with incredible design and extreme functionality. Our most current project that has just been launched is the Eyemaginations primary web presence. The new web presence represents best design practices, intuitive site navigation and a medley of advanced system integrations. Before delving deep into the details of the project let's first look at who Eyemaginations is:

Who is Eyemaginations?

Eyemaginations brings qualified industry and medical expertise together with state-of-the-art creative services—in full color and high motion 3D animation. The days of using posters, plastic models and brochures to communicate are fading as the power of the today’s technology is being phased into practical applications everywhere. Eyemaginations can bring the benefits of a multi-media approach into every aspect of the practice for a completely enhanced patient experience. Eyemaginations is creataing a new era of sophistication in healthcare services. Eyemaginations continues to be an innovator in the evolution of these tools for better communication.

Design Overhaul: Before and After

Eyemaginations received a major design overhaul during the course of the project that brought attention to it's important market sectors of Eyecare, Audiology, Facial Aesthetics, and ENT. Each line was developed to be presented by vertical in a solutions oriented way, thus highlighting the valuable product sets and provide engaging media experiences through video testimonials, informational videos, and product demos.

During the design process a significant focus was put on how this information would be architected by both teams. The series of screenshots below represent the old website's presentation/navigation in comparison to the newly deployed website.

Before	After

From the screenshots it's clear to see that after reviewing the analytics the site structure was crafted to include the resources most sought after by both current and prospective clients. Considering both of these unique user types across four verticals presented a challenge in the way information was presented to ensure that all parties could find exactly what they were looking for timely and effectively.

Content Management Platform Deployment

For this project our teams worked together on an advanced Drupal deployment that maximized the capabilities of the platform to it's fullest degree. Advanced integrations we're completed interconnecting with content delivery networks due to the rich media library that Eyemaginations was presenting on their public facing website. In addition, with preparation for this exciting new launch and forecasted increased traffic/conversion a direct integration to CRM took place as well.

The platform is completely controllable by Eyemaginations, giving their marketing team the necessary power to make changes and manage the site directly while still maintaining the high impact of the website itself.

Learn More, Read the Case Study

The full case study on this project is available for review that breaks down the challenge, the solution instituted, and the end results. Read the Eyemaginations Case Study and learn more about how Drupal, with superior creative talent, brought Eyemaginations into a web presence worthy of its continued success after over a decade in business.